Mysuru Dasara website attracts over 63 lakh visits

Mysuru: The official website launched for the Mysuru Dasara celebrations attracted more than 63 lakh visits from across India and 106 foreign countries, highlighting the festival’s growing international reach, according to district administration sources.

Launched on September 16, the website recorded 63,26,246 visits till October 22. Nearly 90 per cent of visitors accessed information related to the inauguration of Dasara and the grand Jamboo Savari procession. The website registered its highest traffic on October 20, with 12,79,538 visits, followed by 12,25,471 on Vijayadashami.

Karnataka accounted for 39,98,079 visits, representing 63.2 per cent of the total. Telangana recorded 3,96,541 visits, followed by Tamil Nadu with 3,09,169, Maharashtra with 2,87,409 and Delhi with 2,47,460.

The website also received visitors from countries including the United States, Singapore, the United Kingdom, Germany and the UAE. The US topped the list with 12,602 visits, followed by Singapore (4,242), the UK (2,542), Germany (2,417) and the UAE (2,061). Visitors from Australia, France, Canada, Japan, Sri Lanka and several other countries also accessed the portal.

Mobile phones accounted for 59,59,223 visits, while desktops and laptops recorded 3,50,051. Another 1,65,838 users accessed the website after installing it on their home screens.

The portal recorded 6,89,532 clicks related to ticket information and bookings. The festival schedule received 1,30,744 visits, while the live stream was viewed 91,364 times. Information on Jamboo Savari, the torchlight parade, tourism and palace illumination also attracted visitors.

Interestingly, links associated with artificial intelligence platforms such as ChatGPT, Gemini, Perplexity and Copilot generated 65,417 visits. Google Search accounted for 11,07,043 clicks.

The Vijayadashami live stream was also made available through the Mysuru Tourism website and the Sri Chamundeshwari Kshetra Development Authority portal, attracting 25,000 and 18,000 viewers respectively.

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